(Lahore – August 2, 2018) ilaan.com continues to shine in Lahore by capturing the real estate market through its unique features. Recently, another chapter in the series of ilaan.com’s Meet & Greet booklet was written at Marvel Hotel DHA Lahore. Like all the previous events, this session was attended by a large number of attendees who graced the event with their presence.
Utilizing the modern ways of promoting business is required at this age and this is what the session was all about. Team ilaan.com explained the changing modes of marketing and emphasized on the need to adopt digital marketing for better results and exposure. As part of the session, the advanced features of ilaan.com were also discussed which were widely appreciated by the audience not just because they were unique but the fact that they have the capability to add value.
Addressing the guests, Aarij Saghir Marketing Manager ilaan.com said, “As a property portal, ilaan.com has all the essential tools in its arsenal to attract the audience and potential customers. All our features truly depict our notion of “We Find You Home” in a way that the customers don’t have to personally visit the property site but they can simply visit ilaan.com and know all the details of a particular property from the comfort of their home.” He continued by saying “ilaan's marketing strategy lies around the concept of brand recall. ilaan should be the first thing to pop-up in a user's mind for a property-related transaction."
The unique features of ilaan.com in the likes of drone coverage, that gives the customer a complete coverage of the surrounding areas and the neighborhood. A 2D Floorplan which constitutes a snapshot of the whole property and helps in understanding the dimensions for household furnishings and is crucial for real estate agents to communicate the flow of space to potential buyers or renters. Along with that ilaan.com features an interactive floorplan, where a customer can virtually decide the placement of his furniture. All these features were highly appreciated by the guests and most of them were of the view that these features are the need of the hour. One of the guests also praised the role of ilaan.com in increasing trust and bringing the stakeholders together.
A comprehensive question-answer session was also a part of the event where the attendees were given the opportunity to get their concerns resolved. The event was followed by an Award Distribution ceremony and Hi-tea for the guests.
The guests included: